FIRST is a chewing gum with a liquid core that contains 80 mg of caffeine and B-vitamins. The gum provides you with a clean and long-lasting energy boost, extra focus, and strength within just 10 minutes.

One gum contains 80 mg of caffeine. This equals one energy drink or espresso. A pack of 5 gums contains a total of 400 mg of caffeine.

One gum contains 5 calories.

FIRST has a refreshing spearmint flavor.

How does FIRST work?

That's a good question!

The main ingredient in FIRST is of course caffeine. When you chew FIRST, you'll absorb this caffeine through the mucous membranes in your mouth.

Because FIRST doesn't travel through the gastrointestinal tract, it works five times faster than coffee, energy drinks, caffeine pills and preworkout shakes.

Basically, whenever you're in need of an energy boost!

Whether you're aiming for a new PR in the gym or looking for a quick energy boost before your race, FIRST is your weapon of choice!

* We advise against taking FIRST in the evening. On average, caffeine stays in your system for around 5 hours. This might make it more difficult to fall asleep.

This depends on how sensitive you are to caffeine.

We advise starting with one gum. If you don't experience any effect in ten minutes, you could try taking a second gum.

99% of the caffeine in FIRST is absorbed into your bloodstream via the mouth within 10 minutes.

That means you don't have to chew any longer than that to feel the effect. But, thanks to the long-lasting and refreshing mint flavor, you can chew FIRST as long as you'd like.

On average, caffeine stays in your blood for around 4 to 5 hours. How long you'll feel the effect will be different for everyone.

It depends on several factors such as your metabolism, body weight, and how fit you are.

After a few hours, the caffeine is slowly broken down, and your body will return to its original energy level.

This depends on your personal preference and what type of sports you do. You could take a gum before starting your activity, but also during.

You could, but it really depends on how sensitive you are to caffeine.

Essentially, you're the best judge of whether a high dose of caffeine is a smart move.

Shipping and returns

You can cancel your order up to 14 days after receiving it without giving a reason, if the seal has not been broken. If the seal has been broken, your order can no longer be returned.

If you use your right of withdrawal, you have another 14 days after your cancellation to return your product. You will then be credited with the full order amount. Only the costs for returning the product are for your own account.

International orders usually take between 3 and 6 working days.

The exact delivery time varies per country and depends on the efficiency of local postal services. 

We ship all orders placed before 3 PM on the same day. However, orders placed after Friday 3 PM will be processed first thing on Monday.

 ***Additional Notice***

Due to COVID-19, postal services may have longer shipping times, therefore we kindly ask for your understanding.

You can pay with iDEAL, PayPal, and credit card (American Express, Mastercard, and Visa).

Or, if you prefer speed and efficiency, you can use the express checkout with Apple Pay and Google Pay.

We ship within Europe, with the exception of Belgium, Norway, Finland, Sweden, Iceland, Hungary, and Denmark.

Safety FIRST

FIRST contains 80 mg of caffeine, This amount can be compared to that of an energy drink or a strong espresso. We advise you to take your sensitivity to coffee and energy drinks into consideration before deciding whether First Energy Gum would be the energizer for you.

Yes, FIRST is safe. The gum is produced in the USA and approved by both the ‘Food and Drug Administration’, (The FDA), and the 'European Food Safety Authority' (EFSA).

The EFSA (European Food Safety Authority) concluded that taking up to 400 mg of caffeine a day (five gums or five espressos) is unharmful to one’s health. This is in line with the findings of the FDA, Health Canada, and the Netherlands Nutrition Center.

Pregnant and nurturing women and children under the age of 13 are advised not to take caffeinated products. This also includes First Energy Gum.

No, The WADA (World Anti-Doping Agency) has removed caffeine from the list of performance-enhancing drugs in January 2004. This has been approved by the IOC (International Olympic Committee).

This means that professional athletes can use NZVT-tested batches of First Energy Gum, without the risk of failing a doping test.

NZVT-certified supplement

We want FIRST to be accessible to everyone, including (professional) athletes! That's why we have batches of FIRST tested to ensure they're free of any prohibited substances. These tested batches have an NZVT-certificate and can be found in the NZVT database

NZVT-tested gum

For NZVT-tested gum, please email mary@firstenergygum.com

The caffeine comes from green, unroasted coffee beans. The xylitol is made from corn and the spearmint is made of mint leaves.

All ingredients are produced within the rules and regulations that are set by the US federal Food and Drug Administration. The fact that some ingredients are synthetic ensures consistent quality and safety.

Who should chew FIRST?

According to the Netherlands Nutrition Center, caffeine is unsuitable for children under the age of 13. Between 13 and 18 years old, it is recommended not to exceed the amount of 1 caffeinated product per day.

Yes, FIRST is 100% Vegan.

None of the substances in FIRST contain animal products, nor are they diverted from animal nature.

Yes, FIRST is gluten-, wheat-, lactose- and dairy-free.

FIRST is not recommended for children, pregnant, or breastfeeding women.

YES! FIRST contains Xylitol, which is extremely toxic to pets.

If your pet accidentally ingests as little as 0.05 grams of Xylitol, it can be lethal for the animal.

Please immediately contact a veterinarian. Symptoms usually occur within 10 - 60 minutes after ingestion.

Apart from energy, FIRST gives you extra focus, which can be pleasant for people with ADHD. In addition, FIRST has negligible effects on blood sugar and insulin, making it a suitable supplement for people with diabetes.

FIRST Business

Definitely! Click here and provide us with your contact information. We'll get back to you asap!

You can order FIRST on our website, and we'll deliver it straight to your doorstep!

Internationally, we do not yet sell FIRST in stores.

But, if you're currently in the Netherlands: Most BP gas stations sell FIRST!

For sure! Enter your contact information here and we'll get back to you asap.

Go Monthly Subscription

No, this is unfortunately not possible at this time.

If you'd like to change your subscription, we recommend you cancel and resubscribe.

You can easily unsubscribe from “Go Monthly” if you log into your personal account on our website.

You can cancel your Go Monthly subscription 21 days after your first order.

When you register for “Go Monthly”, you give us the authorization to charge you for the costs of your subscription.

This is done via direct debit. It’s very easy! You pay on the same day as the day of your order registration.

Of course! In the shop, you’ll find the Starter-pack. It’s the perfect size for a FIRST try :)